Spamming Outside the Box Enforcing the Can-Spam Act isn't exactly at the top of the FTC's to-do list, so individuals are taking up the fight. Commentary by Adam L. Penenberg. Recently a publicist offered me a nice little scoop involving two of her clients, who planned to post a list of 10 U.S. advertisers that have been flouting the Can-Spam Act of 2003 by ignoring consumers' demands to unsubscribe. Instead of cutting down on spam, attempted delisting just generated more mounds of e-mail. Would I be interested?
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Source: Wired News |