Google: "As we dove more deeply in January, U.S. Google users stuck to the tried and true: celebrity news related to TV (Zac Efron, Jenna Elfman), movies (Kate Beckinsale), and problems (Leif Garrett). The sports-minded tracked seasonal football, tennis and pre-Olympic skating news, as well as a major car auction and a reality show (American Idol). The pull of real-world news had just one appearance this week (Jill Carroll).

For breaking news and obscure information alike, people around the world search on Google. Below is a summary of the Google Zeitgeist results for the top 15 gainers on Google.com when comparing search queries that have risen by a significant percentage for the week of January 16-23.

For more information, visit the Google Zeitgeist at http://www.google.com/zeitgeist.

Google.com Gainers

1. anna benson - persona in her own right and wife of Mets player Kris sounded off Jan. 22 about her husband's trade to the Baltimore Orioles
2. zac efron - young star featured in new Disney channel "High School Musical" which premiered Jan. 20
3. kate beckinsale - star getting mixed reviews for her werewolf-hunting role in Underworld: Evolution, which premiered Jan. 20
4. miss america - venerable pageant had two firsts on Jan. 21: it's now held in Las Vegas, and was televised on the cable channel Country Music Television
5. jenna elfman - former "Dharma and Greg" star debuted Jan. 23 in "Courting Alex," new sitcom on CBS
6. leif garrett - former teen star, arrested Jan. 14 for heroin possession, says he will beat his addiction
7. barrett jackson - mammoth collector car auction in Scottsdale, AZ ended Jan. 22 with record-breaking sales
8. american idol - popular reality competition premiered a new season Jan. 18
9. tanith belbin - ice dancing champion is warming up for her debut with partner Ben Agosto at the upcoming Winter Olympics
10. australian open - major tennis tourney is underway in Melbourne
11. martina hingis - now dubbed "Comeback Queen" for her headline-grabbing performance in the women's semi-finals at the Australian Open
12. jill carroll - no word yet on the fate of U.S. reporter kidnapped Jan.7 in Baghdad
13. maria sharapova - Russian tennis star reached the women's semi-finals of the Australian Open
14. seahawks - Seattle football team won against Carolina Panthers Jan. 22, giving them a first-time slot at this year's Super Bowl vs. the Pittsburgh Steelers
15. steelers - Pittsburgh team beat the Denver Broncos Jan. 22, guaranteeing their spot against the Seattle Seahawks in this year's Super Bowl on Feb. 5"

Source: Google

Source: Wired News